Cairo, December 4, 2022 – The leading European “Freshcano” for fresh canned peaches participated at the Food Africa 2022 exhibition in participation with the largest Agricultural Cooperative of Greek Exporters ALMME as part of the promotional campaign for agricultural products produced in Greece and funded by the European Union. A delegation of senior executives from the association held a number of meetings with major importers, distributors, and key players in the Egyptian food sector market, to explore the opportunities for enhancing the cooperation between Greece and Egypt in this vital sector.
George Mouscha -on behalf of the Agricultural Cooperative of Greek Exporters ALMME- said: “Egypt is a strategic partner for Greek products, and we are looking forward to further strengthening our cooperation with the Egyptian food sector through our participation in Food Africa 2022.”
On the sidelines of its participation in Food Africa 2022, an introductory conference was held to introduce the European campaign for promoting European agricultural products produced in Greece. The conference was attended by more than 120 representatives of major fresh fruit import companies, distributors, retailers, bloggers and journalists, who had the opportunity to learn about the benefits and importance of consuming European fresh fruits produced in Greece.
In addition, Freshcano presented elements related to the cultivation and production of the fresh fruits (peaches, nectarines, kiwis, cherries, apples, grapes, etc.) promoted by the European campaign, as well as all the necessary systems of integrated management and certification adopted by the producers of the participating coops. Especially, regarding safety standards, it was noted that the fruits produced in Greece, closely follow the European legislation and are certified with ISO 9001, ISO 22000 (HACCP), ISO 14001, BRC, IFS, ensuring the correct procedure at all stages of production, packaging and marketing. Cultivation is based on certified integrated management systems such as AGRO 2, and under internationally recognized protocols like GlobalGap ensuring the limited use of pesticides and fertilizers, in order to protect the consumer and the environment as well